What we’re looking forward to at ETL20

There is some great content lined up for us at Event Tech Live next week. Here’s a selection of what we’ll be tuning into.

Monday

10am - What will hybrid events and exhibitions look like post COVID?

Carina Bauer, Piers Bearne, Tony Craddock

This session explores the concept of hybrid, it’s reach and other benefits, and the influence that might have on the look and feel of events post-covid.

14.00 – Exhibition Ops 2.0 – Return of the tech Savvy Event Ops

Laura Cole and Kerrie Kemp

I think a huge focus of the “pivot” to hybrid has been focused on sales and marketing so I think this will be a great session for ops profs to be prepared for the return of events.

TUESDAY

10.00 Festivalisation: creating the ultimate multi-sensory event experience

Johnny D. Martinez –

A great speaker, I’m looking forward to learning more about what festivalisation actually means and how we can apply it to events in the future!

13.00 – Event Content That Pays

Katie Morhen and James Tucker

A great topic at any time but especially during covid times. How can we make money out of our content?

15.15 – Microtribe are the atoms of the future

Dahlia el Gazzar

We should all be looking at community building at the minute, so will be keen to hear about how microtribes can help!

16.00 – Monetisation Insights

Mykyta Fastovets, Matthias Tesi Baur

Monetization of virtual events is still so new to so many people, so we should be soaking up the content of this sessions so that we can learn strategies for the future.

Wednesday

14.30 The Pros and Pitfalls of setting up Virtual Events

Abigail Cannons, Jennie Moss, Ray Bugg

Really looking forward to hearing this panels experience.

16.00 – the Waves Connects Podcast – LIVE

Waves Connects Podcast with Stephan Forseille, discussing the hurdles faced by organisers for ther events and audiences.

18.15 – Event Tech Start Up Finalists Announced

Who doesn’t want to see the latest round of start ups finalists?

Thursday

11.30 – Community Marketing

Helen Coetzee

We should all be learning how to engage our audiences, how to monetize and scale our communities.

14.30 – The Future of Event Tech from an Investors Perspective

Marco Giberti

One not to be missed, especially for event tech providers!

16.45 – Delivering a Virtual ETL

Adam Parry, James Dickson, Rich Belcher

We hear how the team have delivered a virtual ETL and what you can learn for your own event.

19.00 – The Awards!

Friday

10.00 – Case Study – How Financing Wind Approached their Pivot to Virtual

Adam Barber – and Me..Matt Coyne

I found Adam’s story fascinating as he kind of “fell into events” but he’s created a great concept and something we can all learn from! I’m really excited to be sharing his story with you all.

10.45 The Truth about Virtual – what works and what doesn’t

Stephanie Selesnick and Paul Treanor

I always enjoy Steph’s sessions and this frank discussion about what’s really happening out there will be great to hear.

15.15 – Using Data to change the game

Laura Davidson

Data is under used in the events industry, so I’m keen to hear from Laura on what else we can be doing to maximise revenue from quality data!

17.30 – The Power of Mailing Lists

Jason Allan Scott

I love Jason’s approach to marketing. If you’re wanting to learn how to get started or why you should grow your email marketing list, you should tune into this session.

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